Ron Harstad's Scholarly and Practical Emphases

Bidding Advice: Harness Competition in Procurement and Management

Auction Design: Deciding Whether and How to Market Your Products on the Web

Environmental Valuations: New Behavior-Based Calibration of CVM for Cleanups, Wetlands, etc.

Marketing New Products: New Behavior-Based Methods to Forecast Actual Demand

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My current research has two focuses: first, on the interplay between information transmission and strategy in auctions, design of auctions with respect to provisions for package bidding, and relations between auction rules and the number of arriving bidders; and, second, on development of behavior-based valuation methods for evaluating environmental damages, new products and start-up companies.

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Published Articles

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